Through her editorial direction and visionary leadership, Megha Kapoor has elevated Vogue India to new heights, capturing the essence of contemporary India while resonating with global audiences.
Photo: Vogue India’s digital cover, featuring actress Sara Ali Khan
Megha Kapoor, the visionary editor behind the transformation of Vogue India, has undertaken a revolutionary journey since assuming the role of Head of Editorial Content in September 2021. Born in India, raised in New Zealand, and educated in Australia, Kapoor's international perspective has breathed new life into Vogue India's identity.
One of the most noticeable changes under Kapoor's editorial leadership is the significant aesthetic overhaul that Vogue India underwent. Recognizing the need for Vogue India to authentically reflect the culture of India, Kapoor initiated a visual revolution. From fonts to colours, and styling, every element now resonates with the essence of India. Kapoor's commitment to preserve Vogue's distinctive voice have successfully blended the traditional with the contemporary, aligning perfectly with her vision for what Vogue India represents.
Photo: Megha Kapoor, Vogue India's Head of Editorial Content
The revolution instigated by Kapoor extends beyond the superficial allure of fashion. She recognized the need for Vogue India to evolve beyond the confines of the conventional Bollywood-centric narrative. Kapoor embraced inclusivity by featuring not only glamorous film stars but also sports personalities and folk dancers. This shift broadens the magazine's scope, allowing it to encapsulate the myriad creative talents that thrive in India.
One of the notable changes initiated by Kapoor is her emphasis on storytelling. Vogue India, under her editorial guidance, now weaves compelling narratives that transcend the usual focus on celebrity glamour. The magazine delves into the captivating creative directions present in India, placing them at the forefront of its visual stories. Kapoor's approach is a departure from the conventional formula of pretty actresses in pretty dresses, transforming each cover into a canvas that encapsulates the essence of artistic expression.
In her pursuit of change, Kapoor has successfully turned Vogue India into a platform that not only showcases fashion but also elevates it to the status of art. The actresses featured on the covers are no longer mere figures adorned in designer outfits; they are masterpieces carefully curated to embody the intersection of fashion and art.
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Megha Kapoor's editorial vision for Vogue India has undeniably spearheaded a revolution in the magazine's identity. Through a thoughtful blend of aesthetics, inclusivity, and storytelling, Kapoor has elevated Vogue India to new heights, embracing the rich diversity of India's creative landscape. As she continues to put young models and designers in the driver's seat, Kapoor's legacy as an influential force in reshaping the narrative of Vogue India is solidified.
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